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The right hook

For some time now, there has been a stray boot at the side of the main road south to Cork, three or four yards past the junction for Glanmire.

It's not annoying me, neither do I actively enjoy seeing it there, but I do mostly look out for it as I pass. It's a pretty tough boot, in the slip-on, elasticated side gusset style. A Chelsea boot? a dealer boot? Considering the weather and traffic it's endured, it's in good shape, and looks too shiny still not to be of some man-made material.

I wonder how it got there. I wonder where its pair is. I wonder if I'll ever stop and risk obliteration to take a picture of the wretched thing. UPDATE I took my pictures and survived. Here's one. Tell me what you think the story is.

Tell me the story of the boot

Tell me the story of the boot

That boot is the right hook for this fish: it has well and truly skewered my attention. It's nothing to do with anything, but it begs so many questions, and has commandeered so much of my precious thinking time on the journey to work, that I think it would make a very good place for a little advertisement. I'd really like to come up with a similarly osmotic way of getting people to think about Bubble Brothers. Something apparently worthless, just a little out of place, and inescapable.

11 thoughts on “The right hook”

  • The Beer Nut

    "Something apparently worthless, just a little out of place, and inescapable."

    Joe Duffy.

    Reply
  • billy

    Nice story Jules, why don't you stop by next time you're passing and put a message in it for a happy reader . . . you could take a photo at the same time, maybe take its GPS coordinates!

    Reply
  • Julian

    Boot update: now standing up, at a rather jaunty angle to the carriageway. Willing me to stop, the minx.

    Reply
  • Andrew Chapman

    I like the idea of the viral marketing connotations the boot... definitely think you should photograph it and make post about it. Maybe lave it there but put a little sign next to it? Change the sign with passing season/themes/comments/quotes and post the pics.

    maybe lead on fro those blog posts with a post about footwear in the bubble brothers office. I once saw a very nice, I think in the Seckford Agencies catalog, of a whole row of winemakers various boots and you had to fit the boots to teh winemakers pic. Something like that, but ongoing..

    So many ideas, so little time :)

    Reply
  • Julian

    Hello Andrew, and thanks for joining in. I was thinking of stopping to take the photo on my way to work on the 27th, when the roads were understandably quiet enough. It may yet happen, though now the challenge is more thrilling still because the recent change from a 60 to a 75 mph speed limit means that the traffic moves at net 80mph+, and you just know the constabulary would be passing if I ever did feel inclined to stop.

    But I like the seasonal shots idea, and the footwear-matching one (though we're mostly smoke and mirrors here). Boot update: recumbent and hoar-frosted, by the way, by the way.

    Reply
  • Andrew Chapman

    Blow some smoke up other blogs/web sites whatsits and brave taking the photo and get the old 2009 BB marketing machine whirring!

    Frosty pic sounds good: Pic + strap-line 'BB puts boot into opposition with prices on boot-iful winter warming reds frozen at last year levels - for one week only' I should go into marketing ;) Opps, I am!

    Reply
  • Julian

    All right, you're on. First chance I get I'll take the picture, though I may have to rob your strapline. Or I might assemble a tasting group in accordance with the recent recommendations of the Hosemaster of Wine (thanks to Sour Grapes for the link) in order to have a cheap excuse to publish gratuitous paragraphs about mole rats.

    Reply
  • Andrew Chapman

    Hey Julian, http://www.timesonline.co.uk/tol/news/uk/article5469712.ece
    ...
    wonder if your boot fell of this tree and got taken to Ireland, or if someone very short was trying to start something similar in your neck of the woods, but couldn't reach up into a tree.

    Oh boy, this surely ahs all the hallmarks of a good viral campaign now! Youtube it!!

    Reply
  • Brett Jones

    The boot has some English cousins who have been hanging from a telephone/electricity wire in the middle of Norsey Road, Billericay (many think this Essex town has an Irish name...). They are securely attached by their laces and are going nowhere. Perhaps the boot could make the journey to see them?

    Reply
  • Julian

    Hello Brett, thanks for joining in.

    I haven't seen my old pal Tricky Dicky in quite a while, and there must be an anniversary of the Battle of Maldon coming up.

    Thing is, it's not my boot to go visiting with. Perhaps we should introduce them virtually, at least, somewhere. A flickr boot emporium or some such.

    Reply
  • Julian

    Just as a requiem:

    About six or eight weeks ago, the footings for what is probably going to be a road sign were put in just where the boot lay. I think it has gorn.

    Virus contained.

    Reply
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