Check it Out

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I've just received a copy of the April issue of the grocers' periodical Checkout , which has a feature on business blogging, skewering its unsuspecting readers on the triple prongs of Damien Mulley, Kieran at Ice Cream Ireland, and mise. Thanks to Michelle McCormick for making decent wine out of the pretty anodyne fruit I supplied her with, and for using our photos (paint a thousand words, y'know). Roll on, branch by branch supermarket blogs. I'm fed up with having to make do with a choice from fifty different kinds of nasty bread when the week's Arbutus loaves have been eaten. I'd like to grumble about that. And so on. I understand from Damien that more and more businesses are seeing the point of establishing a blog. Show them how to do it, Checkout...